PA's Blue Mountain Resort Among 80 Host Sites for the World's Largest Ski/Snowboard Lesson on 1/6/17

 

CONTACT: Melissa Yingling | 610-826-7700 X 1234 | Cell: 484-523-3864 | MYingling@SkiBlueMt.com

Palmerton, Pennsylvania (22 December 2016) –  January is National Learn to Ski and Snowboard month and Blue Mountain Resort is celebrating all month long. Skiing and Snowboarding is a great way to beat the winter blues and the Resort is excited to be part of a movement that encourages people to get outdoors and be active. The Learn to Ski and Snowboard/Bring a Friend initiative began in 2009 and has since expanded, promoting taking lessons from professional instructors. To encourage newcomers to the sport, there will be discounted lessons, a Guinness World Record event, and Bring-A-Friend promotions throughout January.

  • Learn to Ski and Snowboard Specials:
    • $49 Beginner Lessons every Sunday in January ($95 value) - except January 15th
      • Includes Learning Hills Lift Ticket, rentals, and 1.5 hour lesson
      • Ages 8+
    • Beginner Shred Pack: $199
      • Includes 3 Beginner Lessons (limited lift ticket, rentals, 1.5 hour lesson) for 3 separate visits
      • Upon completion of 3rd lesson, guests will be eligible for a FREE Season Pass to be used starting February 21, 2017 through the remainder of the season.
  • Bring-A-Friend Promotion:
    • Bring a friend to purchase a Beginner Lesson Package and receive 50% off a lift ticket for the day.
    • Available for purchase at ticket windows.
  • Guinness Book of World Record Event
    • Friday, January 6th at 1pm
    • Beginner Lesson Packages: $10 to the first 100 guests
      • Includes rentals, lesson, and all-day lift tickets on limited trails.
      • Pre-registration is required by calling 610-826-7700.
    • Check-in – 11:00am at Summit Rental Shop

This year’s World Record event is expected to be even bigger and better than last year. “Last year’s event was an amazing experience for ski areas from coast to coast, and Alaska,” said Mary Jo Tarallo, direct of the U.S.- based Learn to Ski and Snowboard/Bring a Friend initiative. “This year we think it will be even more exciting with the inclusion of our friends from Canada.” Blue Mountain Resort is certainly looking forward to participating in the event and is even more excited for a month full of learning, outdoor fun, and memories!

For more information on Learn to Ski and Snowboard month and the World’s Largest Lesson event, visit learntoskiandsnowboard.org.

Any media interested in covering this exciting event and opening weekend should contact Melissa Yingling, Marketing Specialist. Please include your telephone number and the name of the media outlet in which the story will run.

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